The IMC Knowledge Base is a repository of supplemental educational content presented by the Integrated Marketing Communications (IMC) program at West Virginia University.
WVU’s IMC program is a community of thought leaders in marketing, public relations and advertising. Industry professionals, many of whom are faculty in the program, present educational sessions on a wide variety of IMC-related topics at the program’s annual INTEGRATE Conference and via the WVU IMC Online Speakers Series.
Check out our growing collection of informative lectures on cutting-edge issues and learn more about mobile marketing, public relations, healthcare marketing, social media marketing, branding and much more.
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2012 – June 2, 2012
INTEGRATE 2011 – June 4, 2011
INTEGRATE 2011 – June 4, 2011
INTEGRATE 2011 – June 4, 2011
IMC Online Speaker Series – Nov., 2011
IMC Online Speaker Series – Oct., 2011
IMC Online Speaker Series – July, 2011
IMC Online Speaker Series – Sept., 2011