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Jennifer Wehr Holt

Teaches IMC 611 - Marketing Research and Analysis

Instructor Bio
Jennifer Wehr Holt is a tenured Marketing professional with over 25 years of direct industry experience encompassing all aspects of the field. This experience has allowed Jennifer to start her own consulting company, JWH Consulting, where she assists area small businesses with marketing ideation, social media, and overall strategic growth. Jennifer currently works as the Account Director of Kroger on-site in Cincinnati for Spins, LLC in Chicago.

Previously, Jennifer held Leadership positions at MRSI, Inc., Directions Research, Inc., and was VP of Marketing at RiskAware, Inc., a risk mitigation firm, where she developed and implemented overall marketing strategies, brand architecture, forecasting, and launched efforts for the company’s products and services. Additionally, Jennifer spent over 15 years as an Account Manager at Catalina Marketing where she developed her CPG and Retail expertise and concentrated on New Product Development efforts that were nationally recognized and awarded. 

Jennifer has a BS in Marketing and an MBA from Northern Kentucky University.  She also has noteworthy college experience in Artistic Design and Website Development and Programming.  Jennifer uses this combined wealth of industry and education experience by serving as an Adjunct Marketing and Advertising professor at Northern Kentucky University and West Virginia University. She has been teaching for over 10 years. Recently, she was honored by receiving the Outstanding Professor Award.

Jennifer is a member of Guide Point Global Advisors, Marketing Moms & Marketing Minds as well as the American Marketing Association. Jennifer is also an advocate for charitable organizations and is actively involved with St. Jude’s Children’s network, Make-A-Wish, and the American Heart Association. 

In her spare time, Jennifer enjoys the arts, tennis, and personal fitness training. She holds a Personal Training Certificate and is working toward her Nutrition and Wellness Consulting Certificates. She resides in the Cincinnati area with her daughter.

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