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Stephen P. Ward

Teaches IMC 613 - Brand Equity Management

Instructor Bio
Stephen Ward is the chief communications officer at the University of North Carolina at Charlotte, where he leads a comprehensive University Communications team and serves as a member of the chancellor’s cabinet.

He has led communications at institutions in the University of Wisconsin and University of Georgia systems, as well as Grand Valley State University in Michigan and at the University of the South Pacific, based in Fiji.   He and his teams have earned numerous regional and national honors for their work, and he regularly presents at professional conferences.

For 12 years, Ward has served as an adjunct instructor in West Virginia University’s Integrated Marketing Communications master’s program. He was a congressional fellow with The American Political Science Association, and is a member of several professional organizations and a frequent conference speaker on current issues in communications.

His career has also included work as a journalist, Capitol Hill press secretary, and private sector marketing communications executive. As the founding managing editor and anchor of the Michigan Public Radio Network, he helped build a nationally recognized news and programming service and he was a frequent contributor to NPR’s signature news programs. In Washington, he served on two congressional staffs. He was also vice president for marketing and communications and community development with Huntington National Bank’s northwest region, based in Grand Rapids, Michigan.
 
Ward has an M.A. in Public Affairs Communications from The American University in Washington, D.C., and a B.A. in journalism from Michigan State University.


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Publications

Article in Higher Ed Marketing