News

Seven ways that online degrees make graduate school possible

Searching for the perfect school for your master’s program can be a challenge, especially when you already work full time and have a limited selection of schools in your area. People think graduate school is not an option because they are used to traditional classroom based degrees. Luckily, schools are developing online master’s degrees (like the ones offered at West Virginia University for Integrated Marketing Communication an Data Marketing Communication) that can be done without ever stepping into the classroom.

Here is why online programs are the answer to your graduate school needs:

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When is the right time to start graduate school?

I can’t tell you how often students ask me, “Should I start graduate school right after undergrad or should I wait until I have work experience?”

When college juniors and seniors know that graduate school is a future aspiration, they begin to seek advice from family, friends and academic advisors alike on the best possible solution to this popular question. More often than not, they hear conflicting responses across the board.

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Q&A with alumna Lindsay Tjepkema

Ally Kennedy: Why did you decide to pursue your master's in IMC? IMC Graduate Lindsay Tjepkema 

Lindsay Tjepkema: I did always have a goal of completing a master’s degree. It is something that has been important to me for as long as I can remember - a higher bar I had set for myself early on. I actually pursued an MBA first, shortly after undergrad. I thought it was the degree that would be best for my career, but I quickly realized it wasn’t right for me. I’m a marketer and a leader, and the most important elements of an advanced degree for me were those covered by the IMC program, not so much in an MBA.

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Diversity communications expert to bring talents to West Virginia University

Jocelyn Allen, co-founder and CEO of the Allen Lewis Agency, is bringing her expertise to the West Virginia University Reed College of Media as an instructor in the Integrated Marketing Communications online graduate program.

Allen is pulling from her experience as a diversity communications executive and agency owner to develop and teach a new course, “Diversity and Inclusion in IMC,” for the fall 2018 term.

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Propose a Presentation Topic for INTEGRATE 2018

Have a great idea for an INTEGRATE presentation you’d like to deliver? Now’s your chance! 

Today through January 5, 2018, the WVU Reed College of Media is accepting speaking proposals for INTEGRATE 2018 from current students and graduates of our IMC and DMC programs! As always, we’re looking for presentations focused on the latest trends and best practices in our industry. If you have expertise in a topic that would be exciting for other IMC practitioners, please submit a proposal. Submission is easy – we just need a bit of information about you, a proposed title and short (100 word or less) description of your topic.

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IMC Student Credits the Army for her Career Success

Even as an Army veteran, Stacy Ouellette thinks not of herself on Veteran’s Day but of men and woman currently serving.

Integrated Marketing Communications (IMC) student Ouellette believes her service in the Military set her up for a successful career. Currently, Ouellette works for the United States Department of Defense in Cambridge, Massachusetts. In honor of Veteran’s Day, Ouellette shared her perspective on what it’s like to be an IMC student and an Army veteran.

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IMC Student Shares her Perspective as a Navy Wife

Allison Mercer and her husband kissing on their wedding day. He is in his Navy dress clothes, and she is in her wedding dress.Allison's husband in his Navy uniform with their dog.

There's more than one way to support the Military. Integrated Marketing Communications (IMC) student and Navy wife Allison Mercer does her part as the executive director of Dogs on Deployment (DoD), an organization that aims to find temporary homes for the pets of active service men and women.

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IMC Student & Army Veteran Talks Veteran's Day

Michael Molinaro always knew he wanted to be a part of the world’s greatest team –not the Patriots or the Dodgers, but the United States Military.

From 2004 to 2009, Integrated Marketing Communications (IMC) student Molinaro served as a public affairs specialist for the U.S. Army in Fort Hood, Texas. Currently, Molinaro is a management and program analyst for the Defense Logistics Agency in Columbus, Ohio. In honor of Veteran’s Day, Molinaro shared his perspective on what it’s like to be an IMC student as well as an Army veteran.

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