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Admissions

Admissions


Meet Emily Hayes, IMC Enrollment Specialist

The IMC program at WVU Reed College of Media attracts a variety of applicants, from seasoned professionals to those just starting their career in the marketing communications field. While our program is offered entirely online, the total number of available seats for each entry term is limited to keep class sizes small and enable one-on-one interaction between students and instructors. Admission to the IMC program is competitive and depends on a variety of factors, including undergraduate academic performance, years of relevant experience, references and a personal statement.

Tips for submitting a successful application


Master's Degree Application Criteria

To apply to the Integrated Marketing Communications (IMC) program at WVU Reed College of Media, use the  Online WVU Graduate Application for Admission  
  1. The Online WVU Graduate Application for Admission
    Designate your Admission Type and Intended Program as “Masters” and “Integrated Marketing Communications (4932).” The primary delivery location/method is ONLINE.
  2. $60.00 nonrefundable application fee                                                                  May be waived by attending an information session
  3. Personal Statement
    Please detail in 300-500 words your interest in the IMC program, making sure to describe why attending the IMC program will support your career objectives.
  4. Résumé
  5. Official Academic Transcripts
    Official academic transcripts should be sent, via postal mail or electronic delivery, directly to:                                                                                                                  
    WVU Office of Graduate Admissions
    One Waterfront Place
    PO Box 6510
    Morgantown, WV 26506-6510
    Email: GraduateAdmissions@mail.wvu.edu
    Phone: 304-293-2121
  6. TOEFL or IELTS Scores (international students only)
    West Virginia University requires international students to submit their TOEFL or IELTS scores directly to the central WVU Office of Admissions. Use destination code 5904 to have TOEFL scores sent.                                                                      
    Generally, applicants whose first language is not English must submit adequate TOEFL or IELTS results before an application can be considered for admission.
    • TOEFL Internet-Based = 79
    • TOEFL Computer-Based = 213
    • TOEFL Paper-Based = 550
    • IELTS = 6.5
  7. Letters of Recommendation (Optional)                                                       Letters of recommendation are preferred to be submitted as a part of the Online WVU Graduate Application for Admission. Input the name and contact information of each recommendation provider in the “Recommendations – Recommendation Providers list” section.
  8. GRE or GMAT Scores (Optional)
    The destination code for the GRE is 5904 and the GMAT is C2S-FB-24.

Apply Now

IMC Certificate Application Criteria

To apply to the Integrated Marketing Communications (IMC) program at the WVU Reed College of Media, use the  Online WVU Graduate Application for Admission .  

  1. The Online WVU Graduate Application for Admission
    Designate your Admission Type and Intended Program as “Graduate Certificate” and“Integrated Marketing Communications (CG13).” If you believe there is any possibility you will decide to continue on with the full master’s degree, you MUST include Master’s Degree and Integrated Marketing Communications (4932) under Admission Type and Intended Program in addition to Graduate Certificate/CG13. Certificate seeking students who later decide to continue on pursing the full master’s degree but who only applied for the certificate program in their initial application will have to re-apply and pay an additional $60.00 nonrefundable application fee.  The primary delivery location/method is ONLINE.
  2. $60.00 non-refundable application fee                                                            May be waived by attending an information session.
  3. Personal Statement
    Please detail in 300-500 words your interest in the IMC program, making sure to describe why attending the IMC program will support your career objectives. 
  4. Résumé
  5. Official Academic Transcripts                                                                        Official academic transcripts should be sent, via postal mail or electronic delivery, directly to:

    WVU Office of Graduate Admissions
    One Waterfront Place
    PO Box 6510
    Morgantown, WV 26506-6510
    Email:  GraduateAdmissions@mail.wvu.edu
    Phone: 304-293-2121

  6. TOEFL or IELTS Scores  (international students only)                                  West Virginia University requires international students to submit their TOEFL or IELTS scores directly to the central WVU Office of Admissions. Use destination code 5904 to have TOEFL scores sent.

    Generally, applicants whose first language is not English must submit adequate TOEFL or IELTS results before an application can be considered for admission.

    • TOEFL Internet-Based = 79
    • TOEFL Computer-Based = 213
    • TOEFL Paper-Based = 550
    • IELTS = 6.5
  7. Letters of Recommendation (Optional)
    Letters of recommendation are preferred to be submitted as a part of the Online WVU Graduate Application for Admission. Input the name and contact information of each recommendation provider in the “Recommendations – Recommendation Providers list” section.
  8. GRE or GMAT Scores (Optional)
    The destination code for the GRE is 5904 and the GMAT is C2S-FB-24.

  9. Apply Now

    Questions?  Contact Enrollment Specialist Emily Hayes at Emhayes@mail.wvu.edu or 304-293-6278.