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Areas of Emphasis

Further specialize your Integrated Marketing Communications master's degree with an Area of Emphasis. Specializations broaden your knowledge base, making you more competitive in the job market. WVU's IMC program offers areas of emphasis in:

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*with the WVU College of Business and Economics

Are you an MBA student looking to add an area of emphasis in integrated marketing communications?

Learn more about the IMC AOE for MBA students

Please direct any questions or concerns about the IMC/Management AOEs to Chad Mezera, Assistant Dean of Online Programs for the WVU Reed College of Media, at