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Jennifer L. Lemanski

Teaches IMC 611 - Marketing Research and Analysis
and IMC 620 - Research Methods

Instructor Bio
Jennifer L. Lemanski, Ph.D., lives in McAllen, Texas. She is currently an associate professor at The University of Texas Rio Grande Valley and an adjunct instructor for the Integrated Marketing Communications (IMC) program at West Virginia University.

Lemanski earned a Bachelor of Arts in psychology from Colgate University in 2000, and received both her Masters of Arts in mass communication and Ph.D. from the University of Florida, in 2002 and 2007 respectively.

Lemanski’s research has been accepted for conferences such as AAA, AEJMC and APA, and her work has been published in the Journal of Promotion Management, the International Journal of Pharmaceutical and Healthcare Marketing and the International Journal of Consumer Marketing, among others. She also serves on the editorial board for The Global eLearning Journal.


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